Brewed Where?

Which beers sold as foreign are brewed in Britain, and what to buy instead

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Where is Carlsberg Danish Pilsner brewed?

Sold as foreign, brewed in Britain Verified Last checked 5 September 2026

Carlsberg Danish Pilsner is sold as a beer from Denmark. It is brewed in Britain, at Northampton, Northamptonshire.

What to drink instead 4 beers on the same shelves that are what they say

3.4%
UK
4.6%
Denmark
The UK version is 1.2 percentage points weaker than the version sold in Denmark, a cut of 26.1%.
Brewed for the UK in Brewed in Britain
Sold as a beer from Danish brand name, 'Danish Pilsner' descriptor on pack, Copenhagen heritage cues, Danish crown and hop leaf imagery
Brewed in (country)
United Kingdom
Brand owner HQ: Copenhagen, Denmark
UK rights held by
Carlsberg Britvic (formerly Carlsberg Marston's Brewing Company) (owned)
UK strength
3.4%
Strength at home (Denmark)
4.6%
UK Carlsberg Danish Pilsner is 3.4% ABV. It was 3.8% from the April 2019 'rebrew' relaunch until 2023, when Carlsberg Marston's cut it to 3.4% to sit inside the lower UK duty band introduced on 1 August 2023. The Danish home-market Carlsberg Pilsner is 4.6% ABV. So the UK product is 1.2 percentage points weaker than the Danish one.
Style
Pilsner / Lager
Brand created
1904, Denmark
Brewed at home in
Fredericia, Denmark (Carlsberg Danmark)
What the UK label says
“Country of origin: United Kingdom. 'Brewed in the UK using a Danish recipe and yeast. Lager brewed and canned in the U.K.' Producer address given as Carlsberg Marston's Brewing Co. Ltd, Wolverhampton, WV1 4JT.”
Source: www.tesco.com

In short

Carlsberg Danish Pilsner is sold in Britain as a beer from Denmark. The cues are Danish brand name, 'Danish Pilsner' descriptor on pack, Copenhagen heritage cues, Danish crown and hop leaf imagery. Since 2025 it has been brewed at Northampton, Northamptonshire by Carlsberg Britvic; before that Carlsberg Marston's Brewing Company made it at Northampton. In Denmark the same beer is 4.6%. Here it is 3.4%, which is 1.2 percentage points weaker. That puts it a tenth of a percent under the 3.5% threshold at which UK alcohol duty drops sharply. The brand belongs to Carlsberg Group, which also owns Banks's and Bombardier in the UK. On the recipe: Relaunched in the UK on 15 April 2019 as 'Carlsberg Danish Pilsner' after 14 months of development and a reported £20m campaign, under the self-deprecating line 'Probably not the best beer in the world.

Who has brewed it here

YearsBrewerSiteSource
1974 to 2020Carlsberg UKNorthamptoncarlsberggroup.com
2020 to 2025Carlsberg Marston's Brewing CompanyNorthamptoncarlsbergbritvic.co.uk
2025 to nowCarlsberg BritvicNorthamptonfoodmanufacture.co.uk

Questions people ask

Where is Carlsberg Danish Pilsner brewed?

The beer sold in the UK is brewed at Northampton, Northamptonshire by Carlsberg Britvic.

Is Carlsberg Danish Pilsner brewed in the UK?

Yes. It is brewed at Northampton, Northamptonshire.

Is Carlsberg Danish Pilsner really Danish?

The branding is Danish, but the beer sold in Britain is brewed in the UK at Northampton, Northamptonshire.

Who owns Carlsberg Danish Pilsner?

Carlsberg Danish Pilsner is owned by Carlsberg Group, headquartered in Copenhagen, Denmark. In the UK the brand is handled by Carlsberg Britvic.

What strength is Carlsberg Danish Pilsner in the UK?

Carlsberg Danish Pilsner is 3.4% ABV in the UK. In Denmark it is 4.6%.

Is Carlsberg Danish Pilsner weaker in the UK than in Denmark?

Yes. The UK version is 3.4% against 4.6% in Denmark, 1.2 percentage points weaker.

See also

Side by side with Tuborg Green.

Every beer sold as Denmark · What else is brewed at Northampton, Northamptonshire · Every brand owned by Carlsberg Group

Sources

  1. Tesco (tesco.com), 5 September 2026: UK country of origin United Kingdom, 3.4% ABV, 'Brewed in the UK using a Danish recipe and yeast'
  2. Carlsberg Britvic (carlsbergbritvic.co.uk), 5 September 2026: 3.4% ABV, brand origin Denmark, 'completely rebrewed from head to hop'
  3. Just Drinks (just-drinks.com), July 2023: cut from 3.8% to 3.4% in 2023 in response to the 1 August 2023 duty bands
  4. Brauwelt (brauwelt.com), 2019: 2019 rebrand to Danish Pilsner kept the same 3.8% ABV with an altered recipe
  5. BeverageDaily (beveragedaily.com), 16 April 2019: 15 April 2019 relaunch, new hops and barley, £20m campaign
  6. Carlsberg Denmark (carlsberg.com), 5 September 2026: Danish Carlsberg Pilsner is 4.6% ABV
  7. second research pass (carlsbergmarstons.co.uk): cited by second research pass
  8. second research pass (protzonbeer.co.uk): cited by second research pass
  9. second research pass (thegrocer.co.uk): cited by second research pass